The internet and TV are quickly becoming one. You can download movies from Amazon to your DVR, stream NetFlix on your Wii, and connect your computer to your TV so you can watch Hulu or Boxee on the big screen. Pretty soon you won’t have to decide if you want to watch TV on your TV or on your computer.
Google TV is a new experience made for television that combines the TV you know and love with the freedom and power of the Internet.
Click HERE if you can not see the embedded video above.
Sounds great but how is this going to affect my real estate blog?
Seamless TV and web browsing.
Users will be able to search on Google TV to find content on the TV and the web. Did you catch that? Users will be able to search the internet from the comfort of their sofa and find not only TV shows but your videos and blog.
Video blogs have become popular but their popularity is small compared to what it will be after Google TV. If you were undecided about whether to make videos for your blog or business then this should help make up your mind. It is going to be a must.
Apps for your TV.
Do you have an Android real estate app for your business or blog? The same (or similar) app made for a mobile device will be available on Google TV. This is huge news! The potential audience for your app, blog, and videos just grew tremendously.
Google TV hardware will be able to run any Android app in the market place that doesn’t require phone-specific hardware to operate. So Pandora, Twitter, Facebook – anything that’s an app for Android – will be available in a simplified form for the television. via ReadWriteWeb
Create TV ads as easily as creating a Google Adwords ad or Facebook ad.
Do you advertise on Google, Yahoo, or Facebook? Image being able to easily create a TV ad not only for your real estate company but create a TV ad for your blog! Would you have ever imaged that you might one day create a TV ad for your blog?
Google TV Ads is an online marketplace that makes it easy for anyone to buy and measure national cable television advertising. Using the familiar Adwords interface, you can launch a television campaign in minutes.
Some key features of TV ads on Google TV:
- You will be able to select the audience size you’d like to target.
- Set your bid and budget and choose your campaign dates.
- Choose as many networks as you like with no bundling and no commitment
- Learn when and where your ads ran the next day
- See how many impressions your ad received
You can also read exactly how TV ads work HERE.
Google TV will be available on television sets, Blu-ray players, and companion set-top boxes through partnerships with Intel Corp. and Sony Corp. You can expect keyboards or TV remotes with a QWERTY keyboard to be a common site in your living room.
Will you but a Google TV-equipped television or buy the Google set-top box?
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Wow, it’s amazing to see how technology is unfolding. I wonder if you have to carry cable TV for this to work. Do you know?
Good question. I am not sure but my guess is no. We have downgraded our cable to just basic in our house. We now only get 19 channels but we can watch almost all of the shows we want on line (I have an old laptop hooked up to our TV). I am guessing that all you need is an internet connection for Google TV. Something like Google TV might allow me to cancel our cable TV all together and just have internet. Have you seen the Boxee Box ( http://www.boxee.tv/box )? It looks pretty cool too.
I saw something about this on a show highlighting new technologies from the Consumer Electronics Show. It is really putting a lot more power in the hands of the consumer and giving us a lot more options.
Tom, it really is putting a lot more power in the hands of the consumer. The way we buy and consume TV is changing.
The bigger picture is that an announcement like Google TV is going to make SEO and video extremely important for our blogs and businesses. Everything we do is going to be connect to web.
I’ve not seen that yet, Bryan. Thanks. My household purposely does not pay for cable (never have, never will). Unfortunately though, with the so-called upgrade of digital television, without cable it is very difficult to get the regular channels to come in. Case-in-point: last night we wanted to watch the Lost finale, but we cannot get Channel 10 in Sacramento to come in. For us, this moves us to watch shows online anyway, so it’s interesting to see how technology is moving that direction too.
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